Privacy Policy
Your privacy is important to us. It is Phylliform Innovation's policy to respect your privacy and comply with applicable laws and regulations regarding any personal information we may collect about you through our websites, landing pages, assessments, quizzes, forms, communications, checkout pages, communities, digital products, and related services.
This Privacy Policy applies to digital properties operated by Santosh Acharya under the SuperDads Alliance ecosystem and the Phylliform Innovation ecosystem, including but not limited to:
- https://santoshacharya.com
- https://superdadsalliance.com
- https://superdadsactivation.com
- https://rewiredhomes.com/content/files/2026/06/wp286-rewiredhomes-com-1.html
- https://joinsuperdads.com
- https://santosh.cc
This Privacy Policy also applies to related subdomains, funnel pages, campaign pages, assessments, applications, quizzes, forms, checkout pages, and digital experiences that link to or reference this Privacy Policy.
For the purposes of this Privacy Policy, the terms "we," "us," and "our" refer to Phylliform Innovation, Santosh Acharya, and the brands, programs, and digital properties operated under these ecosystems, unless otherwise stated on a specific page or service.
Personal information is any information about you which can be used to identify you. This includes information such as your name, email address, phone number, payment details, device information, IP address, and information about how you use a website or online service.
In the event our websites or services contain links to third-party sites, tools, or services, please be aware that those sites and services have their own privacy policies. After following a link to any third-party content or service, you should review their posted privacy policy information. This Privacy Policy does not apply to your activities after you leave our websites or services.
This policy is effective as of August 17, 2024
Last updated: March 13, 2026
Information We Collect
Information we collect falls into one of two categories: "voluntarily provided" information and "automatically collected" information.
Voluntarily Provided Information
"Voluntarily provided" information refers to any information you knowingly and actively provide us when using or participating in our services, promotions, programs, communities, assessments, forms, and communications.
This may include:
- Name
- Email address
- Phone number
- City, country, or location information you provide
- Payment and billing details
- Application or assessment responses
- Survey responses
- Messages you send to us
- Contact form submissions
- Comments, community posts, or user-generated content
- Information provided during customer support interactions
- Information you provide when registering for webinars, courses, communities, downloads, events, newsletters, or promotions
Automatically Collected Information
"Automatically collected" information refers to any information automatically sent by your device in the course of accessing our websites, products, services, or communications.
This may include:
- IP address
- Browser type and version
- Device type
- Operating system
- Referring website or source
- Pages visited
- Time spent on pages
- Date and time of access
- Clickstream and navigation behavior
- General location information inferred from IP address
- Cookie and tracking data
- Advertising and analytics identifiers
Assessments, Quizzes, Forms, and Applications
When you complete an assessment, quiz, application, form, survey, or similar interactive tool on any of our websites or landing pages, we may collect the information you submit, along with related technical and usage information.
We may use this information to:
- Deliver your assessment or quiz result
- Personalize your experience
- Recommend relevant content, tools, services, or programs
- Improve our assessments, websites, and services
- Understand audience needs and common patterns
- Follow up with relevant educational, promotional, or support communications
- Segment users for better customer support, educational pathways, or marketing relevance
By submitting information through an assessment, quiz, form, or application, you understand that your responses may be used in accordance with this Privacy Policy.
How We Collect Information
We may collect personal information when you:
- Visit our websites
- Fill out a form or application
- Subscribe to a newsletter or waitlist
- Register for a webinar, session, workshop, or event
- Purchase a product or service
- Complete an assessment or quiz
- Contact us by email, phone, form, or messaging platform
- Join a community, group, or platform
- Respond to a survey, campaign, or promotion
- Interact with our content, ads, or email campaigns
We may also collect certain information from third-party tools and platforms we use to operate our business, such as email systems, form tools, checkout systems, analytics tools, CRM platforms, ad platforms, automation tools, community platforms, and communication tools.
Why We Collect and Use Your Personal Information
We may collect, hold, use, and disclose personal information for the following purposes:
- To provide, operate, maintain, and improve our websites, services, products, and communities
- To process purchases, registrations, and transactions
- To deliver courses, downloads, assessments, quizzes, and digital resources
- To communicate with you about your account, purchases, inquiries, or support requests
- To send service-related notices, updates, confirmations, and reminders
- To send newsletters, educational content, promotional messages, and offers where permitted by law
- To personalize content, recommendations, and follow-up
- To understand how visitors and users interact with our websites and services
- To measure ad performance, campaign effectiveness, and site engagement
- To maintain internal records and business operations
- To comply with legal obligations
- To protect our legal rights and business interests
- To detect, prevent, or investigate fraud, abuse, security incidents, or unlawful conduct
Legal Bases for Processing Personal Information
Where required by applicable law, we process personal information on one or more of the following legal bases:
- Your consent
- Performance of a contract or steps taken before entering into a contract
- Compliance with a legal obligation
- Our legitimate interests, including operating, improving, securing, marketing, and administering our services, provided such interests do not override your rights
Marketing Communications
If you subscribe to our emails, register for a resource, complete a form, join a waitlist, purchase a product, or otherwise opt in to hear from us, we may send you marketing, educational, and promotional communications.
You may opt out of receiving such communications at any time by:
- Clicking the unsubscribe link in our emails
- Replying "STOP" or "UNSUBSCRIBE" to SMS messages where applicable
- Contacting us using the contact information in this Privacy Policy
Please note that even if you opt out of marketing messages, we may still send you non-promotional communications where necessary, including messages relating to purchases, account access, service updates, support, compliance, or important administrative matters.
Payments and Transactions
If you purchase a product, service, program, or event through our websites or related platforms, payment information may be collected and processed by third-party payment processors and checkout providers.
We do not store full credit card details on our own servers unless explicitly stated otherwise. Payment processing is handled through secure third-party providers in accordance with their own privacy policies and terms.
We may retain transaction records, purchase history, billing-related details, and customer support records as needed for business, accounting, tax, fraud prevention, and legal purposes.
Cookies and Similar Technologies
We use cookies and similar technologies to collect information about you and your activity across our websites and services.
A cookie is a small piece of data that our website stores on your device and accesses each time you visit. Cookies may be used to:
- Enable website functionality
- Remember preferences
- Analyze traffic and behavior
- Improve performance and user experience
- Personalize content
- Support marketing and retargeting
- Measure ad performance
Some cookies are essential for the operation of our websites. Others help us understand usage and improve our services.
Please refer to our Cookie Policy for more information, where available.
You may be able to control or disable cookies through your browser settings. However, disabling cookies may affect the functionality of parts of our websites or services.
Analytics, Advertising, and Tracking Technologies
We may use third-party analytics, advertising, and tracking tools to understand website traffic, audience behavior, conversion activity, and marketing performance.
These tools may collect information such as:
- IP address
- Device identifiers
- Browser information
- Pages viewed
- Time spent on pages
- Referral source
- Click behavior
- Ad interactions
- Conversion events
These tools may include web analytics platforms, ad platforms, remarketing tools, social media pixels, CRM systems, automation platforms, and related marketing technologies.
We may use this information to:
- Improve our websites and services
- Understand what content or offers are relevant
- Measure ad and campaign effectiveness
- Retarget website visitors with relevant content or offers
- Build audience segments for educational or promotional purposes
Information from Third Parties
We may receive personal information about you from third parties, including:
- Advertising platforms
- Analytics providers
- Payment processors
- Form or quiz platforms
- CRM systems
- Email and marketing platforms
- Community platforms
- Social media platforms
- Referral or affiliate partners
- Publicly available sources, where permitted by law
If we receive personal information about you from a third party, we will handle it in accordance with this Privacy Policy.
If you provide personal information about another person, you represent and warrant that you have the authority and consent to do so.
Disclosure of Personal Information
We may disclose personal information to:
- Employees, contractors, advisors, and service providers who need access to perform business functions
- Payment processors and checkout providers
- Email service providers and communication platforms
- Analytics, advertising, and marketing providers
- CRM, automation, form, quiz, and survey tools
- Hosting providers, website platforms, and technology vendors
- Community and course delivery platforms
- Professional advisors, including legal, accounting, and compliance advisors
- Government authorities, regulators, or law enforcement where required by law
- Buyers, investors, successors, or acquirers in connection with a merger, sale, transfer, restructuring, or acquisition of our business or assets
We do not sell your personal information in the ordinary sense of selling customer lists for money. However, certain advertising or tracking tools may be considered "sharing" under some privacy laws.
International Data Transfers
Our websites, service providers, technology tools, and business operations may involve the transfer, storage, or processing of personal information in countries other than your own.
By using our websites and services, you acknowledge that your information may be transferred to and processed in countries where data protection laws may differ from those in your jurisdiction.
Where required, we take reasonable steps to ensure such transfers are made in accordance with applicable legal requirements.
Security of Your Personal Information
When we collect and process personal information, and while we retain this information, we will protect it using commercially reasonable measures to prevent loss, theft, unauthorized access, disclosure, copying, misuse, or modification.
Although we do our best to protect the personal information you provide to us, no method of electronic transmission or storage is completely secure, and we cannot guarantee absolute data security.
You are responsible for selecting secure passwords and for maintaining the confidentiality of any account credentials you use in connection with our services.
How Long We Keep Your Personal Information
We keep your personal information only for as long as necessary for the purposes for which it was collected, including for business, legal, tax, accounting, fraud prevention, dispute resolution, recordkeeping, and service improvement purposes.
The retention period may vary depending on the type of information and how it is used. For example:
- Contact form submissions may be retained for customer service and reference purposes
- Purchase and billing records may be retained for accounting, compliance, and tax purposes
- Assessment and quiz responses may be retained to deliver results, personalize services, improve tools, and support future communications
- Marketing records may be retained until you unsubscribe or request deletion, subject to legal or operational requirements
If your personal information is no longer needed, we will delete it, anonymize it, or de-identify it where reasonably practicable.
However, we may retain certain information where necessary to comply with legal obligations, resolve disputes, enforce agreements, maintain security, or support legitimate business interests.
Children's Privacy
We do not aim our products or services directly at children under the age of 13, and we do not knowingly collect personal information from children under 13.
If you believe that a child under 13 has provided us with personal information, please contact us so that we may take appropriate steps.
Your Rights and Controlling Your Personal Information
Depending on where you live, you may have rights regarding your personal information, subject to legal limitations and verification requirements.
These rights may include:
Your Choice
By providing personal information to us, you understand that we may collect, hold, use, and disclose your personal information in accordance with this Privacy Policy. You do not have to provide personal information to us, but if you do not, it may affect your use of our websites, products, services, or communications.
Access
You may request access to the personal information we hold about you.
Correction
If you believe that any information we hold about you is inaccurate, incomplete, irrelevant, outdated, or misleading, please contact us. We will take reasonable steps to correct it.
Deletion
You may request that we delete personal information we hold about you, subject to legal, contractual, fraud prevention, accounting, tax, operational, and recordkeeping obligations.
Objection or Restriction
You may request that we restrict or object to certain processing of your information, where applicable.
Data Portability
Where required by law and technically feasible, you may request a copy of your personal information in a portable format.
Marketing Permission
If you have agreed to us using your personal information for direct marketing purposes, you may withdraw that permission at any time.
Non-Discrimination
We will not discriminate against you for exercising your privacy rights, subject to lawful and operational limitations.
Notification of Data Breaches
We will comply with applicable laws in relation to data breach notification.
Complaints
If you believe that we have breached relevant privacy or data protection law, you may contact us using the details below and provide full details of the alleged issue. We will investigate and respond within a reasonable time. You may also contact a regulator or data protection authority where applicable.
Opt Out of Communications
You may opt out of communications from us, including marketing and promotional messages, at any time using the opt-out methods described in this Privacy Policy.
We may request information to verify your identity before processing certain requests.
Business Transfers
If we or our assets are acquired, merged, restructured, sold, or transferred, or in the unlikely event that we go out of business, enter administration, or enter bankruptcy, your personal information may be among the transferred assets.
You acknowledge that such transfers may occur and that any acquiring party may continue to use your personal information in accordance with this Privacy Policy or a replacement policy where permitted by law.
Limits of Our Policy
Our websites and services may link to external sites, platforms, or tools that are not operated by us. We are not responsible for the privacy practices, content, or policies of those third parties.
We encourage you to review the privacy policies of any external websites, platforms, or services you access.
Changes to This Policy
At our discretion, we may change this Privacy Policy to reflect updates to our business processes, technology, legal requirements, services, or acceptable practices.
If we make changes, we will post the updated version at the same location where this Privacy Policy is made available. If required by law, we will provide notice, seek consent, or offer opt-in or opt-out choices as appropriate.
Your continued use of our websites or services after changes become effective indicates your acceptance of the updated Privacy Policy, unless applicable law requires additional action.
Contact Us
For any questions, concerns, or requests regarding your privacy, you may contact us using the following details:
Santosh Acharya
Phylliform Innovation / SuperDads Alliance
Email: support@santoshacharya.com
Phone: +91 7400 320 686